Snapchat has unwittingly earned the ire of millions of Indians with a disparaging revelation. An ex-employee at the company revealed that its CEO Evan Spiegel felt that India was too poor to expand its operations in as late as 2015. The beans were spilled by Anthony Pompliano who encountered Spiegel’s views during a meeting. Spiegel said that an app like Snapchat is only for rich people. This comes at a time when international technology giants are hustling to offer their services to a burgeoning digitally literate population in India. For starters and for Mr. Spiegel, it is worth noting that not only India is the second largest smartphone market in the world but also the fastest growing.
Indians responded to the statement by saying mean mean things about Snapchat,
Some equated this episode with an earlier fiasco involving Snapdeal,
Indians are habitual to uninstall any app that starts with 'Snap'#UninstallSnapchat
— SAGAR (@sagarcasm) April 15, 2017
Others took no time in taking an incisive decision,
— Honeybun (@Dream_Wizard_) April 15, 2017
And some others were just their humorous best,
I think Indians are more surprised by the fact that the Snapchat CEO called even Spain poor.
"BC, Spain bhi gareeb hai???"
— Gabbbar (@GabbbarSingh) April 15, 2017
Just Installed snapchat on phone and got notice from Income tax department
— EngiNerd. (@mainbhiengineer) April 15, 2017
Dear Snapchat CEO @evanspiegel India is the only country where in-spite of being sad & confused, we act cool & happy, Like your ideal users.
— Bhaiyyaji (@bhaiyyajispeaks) April 15, 2017
Now since Snapchat's CEO has said that the app is only for rich people, Bandra girls are excited and creating multiple accounts on Snapchat.
— Teetotaler Bewda, राष्ट्रीय प्रभारी, HMP (@AiyyashBilla_) April 15, 2017
With the entry of Reliance’s Jio in the market and the subsequent competitive pricing, data costs have reduced dramatically for an average Indian user. Even video streaming giants like Netflix and Amazon Prime Video are looking at this internet revolution as an opportunity to expand their market base in India.